Report

(1) Introduction 1.1 Purpose The purpose of this research is to find disclose the perceptions of customers regarding the purchase of brand products. Other than identifying the factors, this report will as well as show how untold impact is caused by each factor. 1.2 system of Investigation In frame to facilitate our research, my team has designed a questionnaire dedicated to determination out about the concerns of the respondents when buying branded goods. We have in like manner distinct to use a sample size of blow instead of reporting a huge population. 100 copies of the questionnaire were distributed as among masculine and pistillate students in SIM. And based on the elemental entropy gathered from the come after, we have drawn our conclusions. 1.3 Scope of Investigation The range of the investigation will cover all possible factors that strength affect the perception on branded goods. These factors are Quality, Cost, worldwide Consensus (Popularity), Warranty and Reputation of the brand. Aside from these, the report will in like manner include what are the top reasons respondents buy branded goods. 1.4 Limitations imputable to the survey being limited to students in SIM, we could only survey a sample made up of younger kinda a little in from the desired population. This inevitably results in a decreased accuracy of our findings. There were also limitations in the field of time, quadriceps femoris and finance.

Additionally, a slight result biasness was observed as well. (2) entropy Analysis and Findings 2.1 Profile of Respondent s employ up 01 Gender Composition of ! sample Figure 01 shows the sex composition of the sample. As shown from the chart, the surveys were distributed equally between male and female students of SIM. Figure 02 Age Range of Sample Figure 02 shows the old age set off of the sample. As shown from the chart, the age range dispersal is much or less even. Figure 03 Income Range of Sample Figure 03 shows the income range of the sample. As observed from the graphical...If you want to keep up a liberal essay, order it on our website: OrderCustomPaper.com

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